Flo Rida’s latest release, R.O.O.T.S, rides the popular flow of his debut album, 2008's Mail on Sunday, by essentially remaking it and streamlining his schema for success. The ubiquity of his latest single, “Right Round,” is unparalleled; with 636,000 downloads, he broke the record he set himself with last year’s “Low.” Flo Rida’s recipe isn’t hard to deconstruct: take a big name guest, distill the essence of an overplayed pop song, get completely baked for 10 minutes and cover the result with a thick layer of autotune. Apparently though, it is hard for others to replicate. Flo Rida has become the voice of the club, not by being the best, but by being the best at turning popular '80s songs into thinly veiled blowjob references. By mastering the art of the club anthem, Flo Rida has also created a blueprint for selling in the iTunes era, inundating the iPod shuffle clipped to your Applebottom jeans with an endless stream of shamefully addictive hip-pop singles.

More Like This